How to be creative - And why “the creative type” is a myth.
There’s been a good bit of content around brainstorming and creativity, but this WSJ piece by Jonah Lehrer (author of one of my favorite books, How We Decide) is one of my favorites. Lehrer writes about how creativity isn’t magic - or even a trait we can inherit. He even writes about drunk students solving 30% more word problems than sober students. A highly entertaining and educational article.
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Why pirates?
A pirate can function without a bureaucracy. Pirates support one another and support their leader in the accomplishment of a goal. A pirate can stay creative and on task in a difficult or hostile environment. A pirate can act independently and take intelligent risks, but always within the scope of the greater vision and the needs of the greater team. Pirates are more likely to embrace change and challenge convention.
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Why pirates can be great for any organization. A great excerpt from Peter Sander’s book
What Would Steve Jobs Do?: How the Steve Jobs Way Can Inspire Anyone to Think Differently and Winon hiring “pirates” to change an organization. A bit long, but a worthwhile read. [PS. Are titles for books really allowed to be that long? Jeez! ]
Source fastcodesign.com
