When mom goes viral.
I’ve been waiting for my mom to go viral. She’s more tech savvy than many moms: She’s on Facebook, she knows how to text and she’s LOL funny - sometimes intentionally and other times quite unintentionally. [Case in point: Prior to her iPhone, she had a flip phone that she was constantly breaking. When she was visiting Seattle and bought a gift for me, I received this amazing text.] Unfortunately my mom has yet to go viral. But Marilyn Hagerty, an 85 year old mom and newspaper category has become almost an overnight viral sensation. See what her son has to say about her celebrity and be sure to read her Olive Garden review, which started everything. [PS, Mom, I still think you’re way cooler than Marilyn Hagerty!]
Red Bull’s mission to the edge of space.
Red Bull is one of those brands that I’d love to work with. Everything they do seems to radiate awesomeness almost effortlessly. That stands true with their latest ‘Mission to the Edge of Space,’ whereby they’re hoping to ‘transcend human limits that have existed for 50 years,’ by sending Felix Baumgartner 120k feet in a stratospheric balloon to make a free-fall jump back to earth. If he does this, he’ll break the speed of sound during his free-fall! For their first “test”, Felix reached an altitude of 71k feet and had a free-fall that lasted over 3 and a half minutes, where he reached speeds of 365.5MPH. It’s crazy awesome.
Reblogged from Hipster Branding
Hipster Branding: It’s real, kind of.
I have no clue who’s behind hipsterbranding.tumblr.com, but whoever they are, they’re doing a damn good job of (as they put it) “holding up a mirror to the artsy community.” I’m intrigued and slightly obsessed with these newly designed logos, almost all of which (I think) are better than the brands’ real logos ;)
Before this week’s links, I wanted to make sure to share this Wired article on This American Life’s retraction of their Foxconn report, which I shared on a previous Tuesday Ten. While NPR did their best to fact check, Mr. Daisey (the man who was interviewed) said:
I stand by my work. My show is a theatrical piece whose goal is to create a human connection between our gorgeous devices and the brutal circumstances from which they emerge. It uses a combination of fact, memoir, and dramatic license to tell its story, and I believe it does so with integrity. Certainly, the comprehensive investigations undertaken by The New York Timesand a number of labor rights groups to document conditions in electronics manufacturing would seem to bear this out.
What I do is not journalism. The tools of the theater are not the same as the tools of journalism. For this reason, I regret that I allowed THIS AMERICAN LIFE to air an excerpt from my monologue. THIS AMERICAN LIFE is essentially a journalistic — not a theatrical — enterprise, and as such it operates under a different set of rules and expectations. But this is my only regret. I am proud that my work seems to have sparked a growing storm of attention and concern over the often appalling conditions under which many of the high-tech products we love so much are assembled in China.
Quite a few critics are appalled while others are saying that a few lies shouldn’t distort the broader picture of what’s happening in China. What do you think?