Twitter Bots: Social media’s black market
[Technology / Tools / Social Media / Culture]
If you work in social media, you’re no stranger to Twitter bots. But if you don’t, you may be surprised to know that many people, including celebrities and marketers, buy Twitter followers. While great brands are focusing on engagement, many people just want the numbers. And that’s where buying followers comes into play. There are services on the internet where you can pay for what many call Twitter Bots (short for Twitter Robots) to follow any given username. This article from Fast Company highlights StatusPeople, a web app which aims to showcase how many followers of any given account are real vs bots. Another Fast Company article dives into the girls in the profile images of these Twitter bots. Both articles are quite interesting and informative, even for Twitter experts.